COVID had just started. Lockdowns were in full force.
And his phones? They completely stopped ringing. It was like someone pulled the plug.
At the time, it was just David, his partner, and one paralegal.
So, they did what they had to do…
They worked 70+ hour weeks. Sacrificing free time, fun time, family time, to keep the firm afloat.
But he had dreams of building a firm that ran without him having to do all the work.
Something he could automate, so he didn’t have to work as much. Something that would pay him a multi-6-figure take-home salary.
He deserved it. He put in a ton of work to make it happen.
But it just didn’t seem possible with what he knew he had to do.
See, most lawyers fall into one of three buckets when it comes to goals for their firms.
1. Lawyers who want to sell their firms for a big windfall ($10MM - $50MM valuation)
2. Lawyers who want to automate profits and take home a big paycheck ($1MM+) while still managing their firms
3. Lawyers who want to scale their firm and dominate their competition with multiple offices and dozens of attorneys
David fell into bucket number two.
The problem is…
It’s not a straight, yellow-bricked road filled with rainbows and sunshine to reach these goals.
The road is bumpy, littered with revenue-eating potholes and goes up and down faster than a roller coaster.
We’ve found after a decade of working with lawyers that THREE main potholes will likely derail you on the way to your goals.
Want to guess what they are? The three BIGGEST issues that keep you from your goals are:
Lead Generation
Intake
Law Firm Management
David’s firm had a little bit of all three.
He was getting a mix of low value drunk driving cases with a few high-profile criminal defense cases a year.
He was only signing up about 30% of the leads who called his firm.
And he was working too much in his practice, feeling overwhelmed.
The good news is, David found a shortcut on his road.
He started working with me and my team. We showed him a three-pronged approach to slay these dragons one by one…
So he could build the firm he wanted.
Guess what? David’s firm just hired their 8th attorney.
He spends his time working the highest-value cases and getting interviewed on TV.
His phones are ringing off the hook and he signs closer to 50% of those calls into clients.
The best part? This all happens like clockwork…
Even while he takes a beach vacation with his family.
Don’t believe me? Here’s the picture of it.